Jersey City roaster named for the Mod movement, selling process-driven coffees.
It started in a Jersey City garage in 2013. Its truck is a 1972 Citroën H van, formerly a French bread truck, fitted with an Ambex YM-2 roaster.
Strawberry Shadow, roasted for a Nectarous drop in September 2026, combines washed community lots from Huila with coffee from Edwin Noreña's Campo Hermoso farm in Quindío. In November 2026 Modcup joined Black & White Roasters on a Thanksgiving pie box set for Fellow Drops.