Blue Bottle Coffee scales back oatmilk as the default in its US cafés.
The chain has pulled back from making oatmilk the default for milk drinks across its US cafés, so customers pick again. The policy began as a trial in a few stores in New York and the US capital in May 2021, then covered all 73 American shops a year later as part of an effort to cut greenhouse gas emissions. Oatmilk reached 63% of milk-based drinks within three months.
